ARC Shitcanned after just one season

I’m gutted that the ARU have dropped the ARC after just one year. They have cited financial reasons for the axing, however I have my doubts. The skeptic in me feels that success of the ARC would look favourably on the Flowers administration. That combined with trying to cut costs to make Deans salary without affecting big wig bonuses…… but I’ll leave those accusations for Growden.

For those who don’t know (and that’s probably most), the Australian Rugby Championship was a competition set up last year to provide a level between the disparate state club competitions (such as Shute Shield in Sydney and Queensland Premier Rugby in Brisbane) and Super 14 (14 teams ; 4 from oz, 5 nz and 5 sa). In theory the ARC was to provide a proving ground for young players, similar to the National Provincial Competition in Enzed and the Currie Cup in Seth Efrika. Without a strong domestic competition we’ll always have young blokes jumping into the deep end of Super 14 to sink or swim, and many more never getting a chance to show their wares.

The comp was never going to make a lot of money, in fact it was well known right from the start that it was going to run at a loss in the millions. In my opinion running the comp at a loss isn’t a terrible thing, and if you look at the Moomoo (Pura) Cup you’ll see a perfect example of why this statement is true. It runs at a huge loss, yet CA realise that having a quality breeding ground for future baggy greens ensures continued domination of the top tier of cricket, which in turn brings in the big bucks. These big bucks are then invested back into the game and the cycle is complete.

The ARU seem unwilling to make a loss at any level, so after having invested heavily in the first year of competition have thrown it away, which is a tragedy. Following are a bunch of arguments for giving the comp a second year:

  • Many of the expensive tasks would have been one-off costs such allocating teams, catchments, names, colours, homegrounds, jerseys etc. You’d have to think the second season would be considerably cheaper than the first.
  • There was little Marketing for the ARC, in fact apart from the occasional ‘you don’t know me.. yet’ advert there was nothing discernable. Trying to find match reviews in the papers was nigh on impossible before the ABC’s excellent new rugby writer Amanda Shalala came along to disrupt the Growden/Jenkins duopoly.
  • Crowds to the games were between 500 and 3,000 yet they insisted in playing in large capacity stadiums that looked empty on TV and cost a truckload to rent. If you’re expecting 3,000 then put them on a ground that holds 5,000 .
  • One of the main reasons for the ARC was to grow the game. Sure sticking a team in Melbourne and another in Perth is a nice gesture, but why not first get a foothold in your heartlands? With the crowd numbers attracted to the games, they could have had the same pull in regional centres. Eg The Central Coast Rays could play a game in Coffs Harbour and Port Macquarie and the Western Sydney Rams could be off to Bathurst and Richmond. Sydney Fleet to Bowral and Campbletown, with the Canberra Vikings off to Young and Nowra. None of these large population centres have NRL teams, AFL teams or A League teams.
  • if ABC wont show all the games then get Foxtel on board. How is a fan supposed to follow their team if they can only see home games?Well, I’m appalled. Here’s Heather Locklear.